cv

Basics

Name Marcos Baez
Email marcos@marcosbaez.com
Website https://marcosbaez.com

Skills

HCI Research & Design
User Research (Qualitative)
User Research (Quantitative)
Human-Centered Design (HCD)
Participatory Design
Inclusive & Accessible Design
Contextual Inquiry
Ethnographic Research
Usability Testing
A/B Testing
Heuristic Evaluation
Accessibility Evaluation
Prototyping & Development
Rapid Prototyping
Functional Prototyping
Web Development
Mobile Development
Interface Design
UI/UX Design
Multimodal Interfaces
Conversational Interfaces
Artificial Intelligence
Conversational AI
Natural Language Processing (NLP)
Paraphrase Generation
Data pipelines for ML
Human Computation
Crowdsourcing
Crowdsourcing Methodologies
Crowdsourcing Data Analysis
Bias Mitigation in Crowdsourcing
Project Management & Leadership
Project Planning
Project Execution
Cross-functional Team Leadership
Grant Writing
Funding Acquisition
Mentorship

Work

  • 2022.01 - 2025.01

    Minden, Germany

    Senior Research Associate
    Hochschule Bielefeld, Campus Minden
    Developed PAGAnInI, a personalized route-learning system for individuals with cognitive impairments. Led research on user-driven personalization, web & mobile development, and accessible interface design.
  • 2020.01 - 2021.12

    Lyon, France

    Senior Research Associate
    LIRIS - Université Claude Bernard Lyon 1
    Pioneered the 'Conversational Web' paradigm, developing tools for natural language interaction to enhance website accessibility. Developed a paraphrase generation pipeline to improve training data for Conversational AI systems.
  • 2014.01 - 2019.12

    Trento, Italy

    Postdoctoral Researcher
    University of Trento
    Led design research for the DREAM project (MSCA RISE) to explore ICT solutions for older adults. Led the human-centered design process for the Collegamenti industry project to improve quality of life for older adults in care. Led the design and evaluation of Gymcentral, an online platform for virtual group exercises.
  • 2013.01 - 2013.12

    Trento, Italy

    Postdoctoral Researcher
    Trento RISE
    Co-led the design, development, and evaluation of user interfaces for the PerTe project, exploring remote museum visit experiences for older adults. Contributed to research on motivating user participation in cultural experiences.
  • 2011.01 - 2011.05

    Palo Alto, CA

    Visiting Researcher
    Palo Alto Research Center (PARC) & Xerox Research Centre Europe
    Developed models and services for the Innovation Cockpit project, combining UX design principles with machine learning to support facilitators in large-scale idea management systems.

Education

  • PhD
    University of Trento
    Information and Communication Technologies
    • Knowledge Dissemination in the Web Era. Concepts, Models, and Infrastructure.
  • Engineer
    Universidad Nacional de Asunción
    Informatics Engineering

Awards

Publications

Languages

Spanish
Native fluency
English
Professional working proficiency
Italian
Professional working proficiency
German
Basic proficiency (A2 level)